Head of Performance Marketing London – Hybrid £60,000 – £70,000 + Equity + Benefits On offer is a unique opportunity for a Head of Performance Marketing to join an ambitious fintech startup on a mission to reinvent how people save for retirement. This company is a fast-growing fintech startup tackling one of the biggest financial challenges of our time: helping younger generations engage with long-term saving. By combining intuitive technology, behavioural science, and standout user experience, they are building the pension platform of the future — simple, accessible, and even exciting. In this high-impact role, you’ll join a small, accomplished founding team with deep experience in financial services and tech. You’ll be the first performance marketing hire and will lead the charge on customer acquisition — from strategy to execution — across paid media, SEO, CRO, analytics, and funnel optimisation. The ideal candidate will have a strong track record in driving customer acquisition in high-growth environments, particularly across Google, Meta, and LinkedIn. You’ll be comfortable working hands-on, setting up campaigns, testing creative and landing pages, and owning reporting and optimisation. This is a role for someone who can balance strategic thinking with tactical delivery — and who thrives in a builder environment. This is an outstanding opportunity to shape and lead growth in a company poised to redefine retirement saving, with clear progression toward a leadership role as the business scales. The Role: • Own the growth strategy and execution across all key acquisition channels • Build and optimise acquisition funnels and landing pages • Define key metrics and set up reporting frameworks to track performance • Collaborate closely with product, content, and leadership teams • 1 day a week on site in London The Person: • Strong experience with hands-on performance marketing experience, ideally in fintech or a high-growth startup • Expert in paid media (Google Ads, Meta, LinkedIn) • Strong in marketing analytics, attribution, and experimentation • Strategic thinker with a bias for action — capable of owning projects end-to-end • Experience in a startup or early-stage company highly desirable