The Interim Head of D2C/ Ecommerce will lead the direct-to-consumer strategy; leading a team based in Berkshire. In this contract, you will be responsible for driving demand and conversion for the product portfolio; with the ability to successfully acquire, engage and retain customers using both online and offline media channels. You will be a strategic leader, capable of managing budgets and investment to deliver results. Client Details The hiring company is a well-established organisation in the retail industry, known for its innovative approach and commitment to delivering exceptional customer experiences. Description The successful Interim Head of D2C/ Ecommerce will... • Develop and execute the direct-to-consumer strategy to enhance customer engagement and revenue growth. • Oversee marketing campaigns and ensure alignment with the broader retail objectives. • Collaborate with cross-functional teams to optimise the customer journey and experience. • Analyse performance metrics and provide actionable insights to improve campaign effectiveness. • Lead and manage the D2C team, fostering a results-driven and collaborative environment. • Report directly to senior leadership, providing regular updates on progress and challenges. Profile The successful Interim Head of D2C/ Ecommerce should have... • Proven expertise in direct-to-consumer strategies within the retail, entertainment and/or consumer electronics industry. • Strong leadership skills with experience managing and motivating teams. • Comprehensive knowledge of managing D2C performance. • Analytical skills to interpret data and drive decision-making. • Ability to collaborate effectively with stakeholders at all levels. • Strategic thinking with a results-oriented mindset. Job Offer A 15 month contract with a leading organisation within the entertainment, retail and consumer electronics sector.