OverviewWe are seeking a dynamic and detail-oriented Marketing Coordinator to join our team.In this role, you will be responsible for supporting and leading marketing initiatives across multiple business areas, including book publishing, online community building, real estate, and legal services. Your work will involve advertising sales support, performance marketing, content creation, and campaign coordination. The ideal candidate will have a strong understanding of digital marketing strategies, proficiency in analytics to measure campaign effectiveness, and a passion for driving brand awareness and engagement. This is a hands-on position with a clear path to grow into a Marketing Manager role as the business expands.. Responsibilities 1. Brand & Strategy Help create and maintain a unified brand narrative across all business areas. Ensure visual and message consistency on all platforms. 1. Digital Marketing & Content Manage social media accounts, blog, and newsletters. Coordinate the creation and posting of content (graphics, videos, copy). Implement marketing funnels and email campaigns. Collaborate with the content team to create engaging marketing materials aligned with brand messaging. 1. Campaigns & Launches Assist in the development and execution of marketing campaigns across multiple channels, including email marketing, print advertising, and e-commerce platforms. Plan and execute the book launch in collaboration with the editor and publisher. Coordinate promotions for courses, programs, and events. Utilize marketing automation tools to streamline campaign processes and improve efficiency. Analyze campaign performance using Google Analytics and other tools to provide insights and recommendations for optimization. 1. Market Research & Strategy Enhancement Conduct market research to identify trends and opportunities to enhance marketing strategies. Support advertising sales efforts by preparing presentations and reports for potential clients. 1. PR, Partnerships & Vendor Coordination Arrange interviews, podcasts, and media features. Support partnership development and sponsorship outreach. Coordinate with external vendors and partners to ensure successful implementation of marketing initiatives. Maintain organized records of all marketing activities, budgets, and performance metrics. 1. Team & Workflow Management Oversee tasks for designers, community managers, video editors, and VAs. Maintain a clear marketing calendar and progress reports. Skills Proficiency in advertising sales techniques and performance marketing strategies. Strong analytical skills with experience in using analytics tools to measure campaign success. Familiarity with marketing automation platforms to enhance workflow efficiency. Knowledge of Google tools for data analysis and reporting. Excellent research skills to gather relevant market insights. Experience in content marketing with an ability to create compelling narratives. Understanding of print advertising principles as well as e-commerce best practices. Strong email marketing skills with an emphasis on audience segmentation and engagement tactics. Committed to long-term growth with the company. Ready to step into a Manager role in the future. Aligned with values of leadership, faith, and personal development.Join us as we strive to elevate our brand presence through innovative marketing strategies! Job Types: Part-time, Contract Pay: From $15.00 per hour Expected hours: 15 – 30 per week Benefits: Flexible schedule Professional development assistance Work Location: Hybrid remote in San Juan, PR 00927