Marketing Manager | B2B Clothing | Salary up to £50k Basic | Greater Manchester We are looking for a commercially focused Marketing Manager to lead and implement digital and traditional marketing strategies that drive web sales and B2B growth for a well-established business in the clothing and uniform supply sector. The successful candidate will play a central role in shaping and executing the marketing roadmap, taking full ownership of brand positioning and performance across all customer touchpoints. This is a key appointment in a growing business, offering the opportunity to make a real impact in a fast-paced, product-focused environment. As Marketing Manager, your responsibilities will include: • Leading the growth of web and B2B sales through integrated marketing strategies. • Developing and executing multi-channel marketing campaigns to improve brand awareness, customer acquisition, and retention. • Managing and optimising the online customer journey, including website performance, conversion rates, and AOV. • Taking ownership of website content, SEO, merchandising, and digital product presentation. • Creating and managing a structured marketing calendar to ensure timely execution of promotions, campaigns, and seasonal activity. • Overseeing and managing paid search, display, retargeting, affiliate, and traditional marketing channels in line with performance goals. • Using analytics and performance metrics to make data-driven decisions that support business growth. • Briefing and managing external agencies and marketing partners. • Planning and executing targeted email marketing aligned with segmentation and customer needs. • Collaborating with sales and product teams to align marketing activity with broader commercial goals. • Monitoring ROI across all marketing channels and adjusting strategies based on performance. • Supporting PR initiatives and the development of case studies and brand communications. What We Are Looking For We're seeking a Marketing Manager with strong commercial acumen, a data-led mindset, and hands-on experience in B2B marketing-ideally within the clothing or uniform supply industry. You should be confident operating in a fast-moving, entrepreneurial environment and capable of taking ownership from day one. Essential Skills & Experience: • 5+ years in a marketing or digital marketing management role within the B2B clothing or related sector. • Proven experience delivering sales and growth through integrated marketing campaigns. • Hands-on experience with ecommerce platforms (Magento, Shopify, Visualsoft, or similar) is advantageous. • Strong understanding of marketing metrics, analytics tools (e.g., Google Analytics, email automation, CRM), and campaign performance tracking. • Excellent communication, copywriting, and stakeholder management skills. • Highly analytical with a commercial mindset and strong attention to detail. This is an excellent opportunity for a results-driven Marketing Manager to play a pivotal role in shaping the future of a respected B2B clothing brand. If you're passionate about marketing and looking for your next challenge, we'd love to hear from you. BBBH34107