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Performance Marketing Specialist
This role is for a Performance Marketing Specialist focused on executing and optimizing digital campaigns across Google, Meta, TikTok, and Snapchat Ads. Requires 2-4 years of eCommerce or F&B experience, proficiency in AI tools, and strong analytical skills. Permanent position.
π Country
United Arab Emirates
ποΈ Location
Unknown
π Contract
Full-time
πͺ Seniority
Mid-Senior level
π° Range
Unknown
π± Currency
Ψ―.Ψ₯ AED
πΈ Pay
Unknown
ποΈ Discovered
August 30, 2025
π Location detailed
Dubai, United Arab Emirates
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π§ Skills
#Google Ads #GA4 #Magento #Shopify #Snapchat Ads #Looker Studio #Performance Marketing
Role description
Role Summary:
As a Performance Marketing Specialist, you will be responsible for executing and optimizing digital campaigns across channels to drive traffic, engagement, and conversions. Youβll work closely with cross-functional teams including content, social media and graphic design.
Key Responsibilities:
β’ Plan, execute, and manage digital marketing campaigns across Google, Meta, Tiktok and Snapchat Ads.
β’ Leverage AI tools for content generation, personalization, campaign optimization, and predictive analytics.
β’ Analyze and report campaign performance using platforms like GA4, Google Ads, Meta Business Suite, and AI-powered analytics tools.
β’ Collaborate with content teams to create marketing assets (ad copy, emails, etc.), occasionally using AI writing assistants.
β’ Keep up-to-date with digital marketing trends, especially advancements in AI/ML applications for marketing.
β’ Come up with experiments and initiatives to grow the revenue in the digital ecosystem
Requirements:
β’ 2-4 years of experience in digital marketing with demonstrable success across major channels.
β’ Experience using AI-based tools for marketing purposes (examples: Jasper, Copy.ai, ChatGPT, Midjourney for creatives, or similar).
β’ Hands-on experience with Google Ads, SEM, social media advertising, shopify and magento.
β’ Strong analytical skills with experience in GA4, Looker Studio, or other marketing analytics dashboards.
β’ Solid understanding of marketing automation and ecommerce best practices.
β’ Excellent communication skills, with an ability to craft compelling messaging with or without AI assistance.
β’ Experience in eCommerce or F&B brands is a must
Role Summary:
As a Performance Marketing Specialist, you will be responsible for executing and optimizing digital campaigns across channels to drive traffic, engagement, and conversions. Youβll work closely with cross-functional teams including content, social media and graphic design.
Key Responsibilities:
β’ Plan, execute, and manage digital marketing campaigns across Google, Meta, Tiktok and Snapchat Ads.
β’ Leverage AI tools for content generation, personalization, campaign optimization, and predictive analytics.
β’ Analyze and report campaign performance using platforms like GA4, Google Ads, Meta Business Suite, and AI-powered analytics tools.
β’ Collaborate with content teams to create marketing assets (ad copy, emails, etc.), occasionally using AI writing assistants.
β’ Keep up-to-date with digital marketing trends, especially advancements in AI/ML applications for marketing.
β’ Come up with experiments and initiatives to grow the revenue in the digital ecosystem
Requirements:
β’ 2-4 years of experience in digital marketing with demonstrable success across major channels.
β’ Experience using AI-based tools for marketing purposes (examples: Jasper, Copy.ai, ChatGPT, Midjourney for creatives, or similar).
β’ Hands-on experience with Google Ads, SEM, social media advertising, shopify and magento.
β’ Strong analytical skills with experience in GA4, Looker Studio, or other marketing analytics dashboards.
β’ Solid understanding of marketing automation and ecommerce best practices.
β’ Excellent communication skills, with an ability to craft compelling messaging with or without AI assistance.
β’ Experience in eCommerce or F&B brands is a must
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