• In order to be considered for this role, please apply directly to our careers page: https://jlmarketing.com/careers/ Location: Remote (Pacific Standard Time Hours) Job Type: Full-Time Experience Level: Mid Level Start Date: Immediate About the Role: JL Marketing is experiencing rapid growth, and we're looking for a highly skilled Google PPC Specialist to elevate our internal Google Ads capabilities. We need a self-starter who's passionate about paid traffic, excels in client relations, and thrives on data-driven results. If you're ready to take ownership and drive client success, we’d love to have you join our team! What You’ll Do: • Strategically manage and optimize Google Ads campaigns across multiple accounts. • Drive performance based on KPIs such as CPL, CPA, ROAS, and CTR. • Manage a small portfolio of META campaigns across various brands. • Audit underperforming campaigns and apply recovery strategies. • Conduct keyword research, competitor analysis, and audience segmentation. • Collaborate with internal teams on full-funnel strategies and cross-channel efforts. • Prepare insightful performance reports and communicate results clearly to stakeholders. • Develop relationships and collaborate with Corporate/Franchised Operations team members to prepare monthly reports and performance analytics • Conduct performance and strategy review meetings with accounts • Participate in client expansion activities such as webinars, vendor meetings & other client relationship building activities as needed • Stay ahead of PPC trends, Google algorithm updates, and platform best practices. You Should Have: • 3+ years of experience managing Google Ads with measurable success. • Proven track record of delivering growth and ROI via PPC campaigns. • Strong understanding of Google Ads Editor, Tag Manager, Google Analytics (GA4), and conversion tracking setup. • Experience managing high-budget campaigns in various industries. • Analytical mindset with the ability to make strategic decisions from data. • Excellent communication and presentation skills. • Self-motivation and proactive attitude. You are expected to: • Communicate with clients calmly and clearly via phone, email, and Zoom/Google Meet, demonstrating exceptional communication skills. • Be positive, passionate, and enjoy working in a collaborative environment. • Possess expertise in split testing and full-funnel execution. • Have a relentless drive to achieve outstanding results. • Use strong analytical skills to make data-driven decisions. • Exhibit excellent organization, proactivity and time management skills. • Stay up to date with the latest Google policies, strategies, trends, and tools. • Commit to being a dedicated team player, ensuring the best outcomes for our clients. • Provide timely and professional responses to client inquiries via email. This may include addressing urgent matters outside of standard business hours as needed. • Working hours/availability on Pacific Standard Time Our Core Values • G - Genuine Relationships: Building authentic, long-lasting relationships. • R - Results-Driven: Delivering measurable outcomes that exceed expectations. • O - Original Thinking: Innovating beyond trends and pushing creative boundaries. • W- We Before Me: Focusing on collective success for both the team and clients. • T - Transparency: Maintaining honesty and accountability in all aspects of work. • H - Hunger for Growth: Display high standards for your work and deliver excellence with energy and integrity. What We Offer: • Competitive Base Salary: $50-70k annually • Performance Incentive Program: Significant earning potential through performance bonuses for new client acquisition and profitable account growth • Paid Time Off: 120 hours annually (grows with tenure) • Sick Leave • Paid Holidays • Medical, Dental & Vision Insurance • 401K program availability Why Work With Us: • Fully remote (no office, no commute) • Supportive and driven team • Cutting-edge tools, data, and tech