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Onward Search

Product Marketing Manager [79349]

This role is for a Product Marketing Manager in e-commerce, focusing on go-to-market strategies and customer engagement. It offers a hybrid work location in Austin, TX, with a contract duration of over 6 months and competitive pay. Strong e-commerce experience is required.
🌎 Country
United States
🏝️ Location
Hybrid
📄 Contract
Unknown
🪜 Seniority
Mid-Senior level
💰 Range
100K+
💱 Currency
$ USD
💸 Pay
$55 - $60 (Hr.)
🗓️ Discovered
August 5, 2025
📍 Location detailed
Austin, TX
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🧠 Skills
#Segment
Role description
Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re looking to hire a Product Marketing Manager for an e-commerce client, where you’ll be responsible for crafting and executing go-to-market strategies that define the future of interactive shopping. In this role, you'll shape the product narrative, champion the customer voice, and influence cross-functional teams to drive adoption, engagement, and impact. This is a project opportunity working on a hybrid basis in Austin, TX. Product Marketing Manager Responsibilities: • Own the narrative for live shopping experiences by developing messaging that clearly communicates the value to both buyers and sellers across all customer touchpoints, from product to marketing to support. • Develop and execute an integrated GTM plan that spans in-product messaging, lifecycle marketing, PR, community, customer service, and sales enablement. Ensure a consistent and engaging story across every stage of the customer journey. • Collaborate with Product and Research teams to embed customer, market, and competitive insights into the product roadmap. Drive segmentation strategies and market sizing to identify and prioritize key growth opportunities. • Establish and maintain customer feedback loops throughout the product lifecycle. Use insights to refine both product development decisions and messaging strategies. • Lead cross-functional planning and execution of product launches. Work closely with stakeholders across marketing, comms, product, sales, and customer success to ensure cohesive execution. Monitor adoption, usage, and customer satisfaction. • Define key performance indicators and success metrics. Track campaign and product performance and use insights to iterate on messaging, improve positioning, and enhance market fit. Product Marketing Manager Requirements: • Proven experience in product marketing, ideally within e-commerce, live commerce, or digital platforms • Strong storytelling and positioning skills with a customer-first mindset • Demonstrated success leading cross-functional GTM efforts • Comfortable with data, analytics, and market research to drive decisions • Exceptional communication, presentation, and stakeholder management skills • Passion for innovation, emerging commerce trends, and creating delightful customer experiences To be considered for this Product Marketing Manager opportunity, apply now! Perks & Benefits: • Medical, Dental, and Vision Insurance • Life Insurance • 401k Program • Commuter Benefit • eLearning • Education Reimbursement • Ongoing Training & Development • • To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.