Job Title: Product Owner AI Initiatives, Digital Experience Location: Hartford, CT (Hybrid or would consider Hybrid San Antonio, TX) Department: Digital Experience Reports To: VP, eBusiness Lead Duration: 3-6 months Start Date: ASAP Qualifications Key Responsibilities: AI Strategy & Execution Lead the identification, prioritization, and execution of AI use cases across digital experience. Evaluate and pilot AI tools and technologies, including those supporting UX, content, and personalization. Develop scalable frameworks for AI implementation and governance. Customer Behavior & Market Intelligence Analyze evolving customer behaviors and expectations in digital shopping and servicing. Track search-related trends and their impact on digital engagement and conversion. Conduct competitive research and intelligence to benchmark AI and digital strategies. Translate insights into actionable recommendations for innovation and differentiation. AI Champion & Enablement Serve as the internal AI Champion for the Digital Experience team. Build and maintain a Test & Learn Library of AI experiments and outcomes. Host regular knowledge-sharing sessions (e.g., "Lunch & Learns") to promote AI literacy and experimentation. Investigate and recommend AI-powered UX tools (e.g., AI crawling for usability insights). Define and document best practices for prompt engineering, user story refinement, and feature development. Establish consistent "must-do" AI practices across the team. Thought Leadership & Governance #Dice Develop a forward-looking AI Point of View (e.g., agentic experiences, future of websites). Collaborate on the creation of AI guardrails, especially for conversational interfaces and chat experiences. Ensure ethical, responsible, and privacy-conscious use of AI technologies. 5+ years of experience in project management, digital strategy, or innovation roles. Strong understanding of AI/ML concepts, tools, and applications in digital experience. Proven ability to lead cross-functional initiatives and manage multiple priorities. Excellent communication, facilitation, and stakeholder management skills. Experience with customer journey mapping, UX research, or digital analytics. PMP, Agile, or Scrum certification. Familiarity with tools like ChatGPT, Adobe Sensei, Salesforce Einstein, or similar. Background in digital marketing, product management, or customer experience design.