Teamwork makes the stream work.Roku is changing how the world watches TV Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. About the role We are seeking a data-driven Retail Partner Marketing Manager with a passion for understanding the dynamics behind marketing performance and decision-making. This role is central to driving retail initiatives that strengthen Roku's presence and performance across e-commerce, brick-and-mortar, and distributor channels. The ideal candidate will excel in data-driven insights, problem-solving, storytelling, and effective cross-functional collaboration to achieve measurable business results. What you'll be doing • Develop and execute the retail marketing strategy across key partner accounts that align with Roku’s and partners’ goals. • Design and implement data-driven marketing plans with annual budgets, maximizing ROI while achieving measurable business goals. • Leverage data insights to identify gaps and opportunities, proposing actionable plans to optimize campaign performance and drive business outcomes. • Establish KPIs, measure campaign effectiveness, and optimize retail marketing and retail media programs to ensure continuous improvement and alignment with business objectives. • Ensure cohesive brand presence by partnering with retail partner marketing teams across physical and digital touchpoints. • Build and maintain relationships with retailer partners, serving as the primary marketing lead and driving collaborative strategies across partner accounts. • Influence executive stakeholders and navigate complex, matrixed organizations, both internally and externally, with adaptability and strategic guidance. We're excited if you have • Bachelor’s degree in business, marketing, or a related field. • 5 years of experience in retail partner marketing or omni-channel marketing, including 3+ years of managing key accounts such as Amazon, Best Buy, Target, or Walmart. • Media experience planning, executing, and measuring paid media campaigns across various platforms, including Amazon Ads, Best Buy Ads, Target Roundel, Walmart Connect, Criteo, and other retail media networks. • Strong understanding of retail environment, both physical and digital. • Familiarity with e-commerce platforms and tools (Syndigo, Brandfolder, Amazon Vendor Central, Best Buy PDM, Target POL, and Walmart Retail Link). • Expertise in campaign measurement, audience targeting, and performance reporting. • Experience in analytics, with the ability to translate data into actionable plans. • Excellent communication, project management, and organizational skills. • Prior experience in the consumer electronics industry is a plus. Benefits Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter. The Roku Culture Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet. 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