About the Company Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals. Website: www.publicisgroupe.com About the Role Your key responsibility as Senior Media Planning Executive will be to support the commerce team in developing, implementing, tracking and optimizing cross-platform commerce campaigns for a top tier client. You should also be able to support and collaborate with Publicis Media divisions and the wider commerce team with data driven commerce plan development in-line with shared communication briefs and any other duties relating to efficient and effective campaign activation. Responsibilities • Technical & Product • Strong up to date understanding of: Search (Google and/or preferably Amazon), programmatic targeting & campaign fundamentals, behavioral marketing, retargeting & addressability • Experience of monitoring, reporting and analysing metric & data to develop learnings which can fuel optimizations • To stay on top of all invoice, billing and delivery issues. Knows when to escalate discrepancies to the manager • Should be well versed with the following tools: • Google Ads/Amazon Ads, Amazon Analytics, Google Analytics • Demonstrable experience in any of the following areas SEM, social media and/or programmatic display advertising campaigns • Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate • Experience and understanding in optimizing the user journey and key performance factors • Business Acumen & Operational Efficiency • Connect with internal specialists and external stakeholders units to design high performance commerce campaigns • Support the commerce team with the input from strategy, implementation, data-driven insights and recommendations • Provide mid-level strategic recommendations and write POV on media selection / rationales in addition to evaluating campaign performance • Assist in training of junior team members • Develop and maintain client relationships & provide excellent client service • Negotiate with digital media vendors and provides a final recommendation to the client • Collaborate with the other media team and creative agency to ensure creative specifications of negotiated plans are met • A team player with strong communication skills (organized thoughts / clear & structured communication) • Ability to multi-task and work independently • Attention to detail and ability to work with data and numbers • Strong presentation skills • Up-to-date with the latest trends and best practices in online marketing and measurement • Innovative & Analytical Mindset • Develop a deep understanding of the commerce category & knowledge of the competitive frame in accordance with brand • Understanding of the consumer trends that are changing the commerce landscape • Keep up with the latest media trends & responsible for informing the media team and client of new opportunities (new products, formats .. etc) • Problem solving mindset; pro-actively resolves issues and knows when and to whom to escalate • Strong analytical skills & data driven thinking; ability to relate results with clients’ objectives • People & Leadership • Seeks others' feedback to develop self-awareness, strengths and address development area. • Is able to proactively raise issues to improve effective team working and collaboration. • Is able to communicate confidently in a clear, concise and articulate manner. • Collaborates with stakeholders and embraces an inclusive based environment. • Is able to make valuable contributions to discussions and brainstorming sessions, providing insight and point of view. • Able to build relationships quickly with others and engages personally with peers and clients. • Treats others with respect, listens to other perspectives, especially when they are different from own. • Able to tackle problems in a timely manner and develop contingency plans that focus on problem resolution. • Drives a culture of trust with Peers, clients and all other stakeholders. • Self • Is able to take ownership for actions and deals with consequences in a mature manner. • Able to adjust performance based on experiences and feedback and showcases agility and flexibility. • Displays openness to the ideas of others and leverages them when beneficial for the business. • Showcases curiosity and open mindset towards new ways of doing things. • Is able to set high impact objectives and goes above and beyond to exceed performance. • Demonstrates the Growth Mindset and is able to take ownership of personal development and growth. • Capable of constructively challenging the status-quo and takes risks to challenge internal and external perspectives. • Approaches situations and individuals with honesty, integrity and humbleness. • Displays resilience and maintains drives and a positive outlook when faced with challenges.