Responsibilities Team Intro The POP Creator Team is a crucial component of the Global e-commerce POP business. By directly managing creators and agencies, it helps POP merchants sell their products to global markets, currently covering major markets such as the United States, the United Kingdom, Germany, France, Italy, Spain, and Japan. Responsibilities - Grow a consistent supply of live shopping content creators by sourcing, acquiring, and onboarding high-potential creator talent to the TikTok Shop ecosystem. - Execute the creator onboarding and management process, including but not limited to: signing and executing NDAs, communicating via Discord, tracking event sign-ups & attendance, presenting educational webinars, and attending relevant industry events. - Act as the bridge between creators and the TikTok Shop Global Selling Operations team to help identify ways to improve the Live experience, as well as communicate key messages and initiatives on a 1-to-few basis. - Provide insights, product sampling recommendations, and direction on growth and development strategies to creators based on data analysis and current consumer trends. - Collaborate with merchandising teams to identify niche categories, emerging trends, and elements of pop culture that can inspire new product strategies. Analyze competitors’ product strategies to refine and localize merchandise, ensuring creators can maximize content efficiency and drive the next wave of viral products and trends. - Work under the guidance of the Creator Manager and Seller’s Account Manager to create an appropriate merchandise mix based on selected categories, target segments, and emerging trends established by the team. - Manage assigned product assortments and leverage data and analytics to evaluate performance, optimize selection, and align with creator strategies. - Collaborate with top creators and celebrities, talent agencies, and MCNs with a strong focus on e-commerce. - Discover innovative business models for creators by improving their collaborations with brands and retailers for video as well as live shopping content. - Solve key challenges in business growth through strong collaboration with cross-functional teams. Qualifications Minimum Qualifications - Bachelor’s degree or above with relevant business experience and at least 5 years of work experience. - Effective communication and problem solving skills. - Strong data analysis skills. - Proven ability to work independently while effectively managing time across multiple confidential and high-profile initiatives. - Effective communicator in both English and Mandarin, being able to convey complex content concepts in both languages, in a clear and compelling manner, ultimately driving successful client engagements. Business proficiency in Mandarin will be required to bridge communication and liaise with Mandarin-speaking clients, agencies and Key Opinion Leaders (KOLs) etc. Preferred Qualifications - Experience in the live streaming space and understanding of live streaming trends - Experience working in ambiguity, achieving results in a fast-paced environment, and continually adapting to changing business needs About TikTok TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us. Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. TikTok Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request Job Information 【For Pay Transparency】Compensation Description (Annually) The base salary range for this position in the selected city is $106400 - $191330 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice. For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment: 1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues; 1. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and 1. Exercising sound judgment.