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ManpowerGroup Middle East
Web Content & SEO Specialist
This role is for a Web Content & SEO Specialist with over 4 years of experience in website content management and digital integrations. It offers a pay rate for a contract longer than 6 months, requiring skills in Google Analytics and Salesforce Commerce Cloud.
π Country
United Arab Emirates
ποΈ Location
Unknown
π Contract
Unknown
πͺ Seniority
Mid-Senior level
π° Range
Unknown
π± Currency
Ψ―.Ψ₯ AED
πΈ Pay
Unknown
ποΈ Discovered
August 3, 2025
π Location detailed
Dubai, United Arab Emirates
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π§ Skills
#Google Analytics #Salesforce Commerce Cloud
Role description
Web Content & SEO Specialist
Weβre looking for a motivated and detail-focused Web Content & SEO Specialist to help manage website content and support SEO efforts across our digital platforms in different markets. This role helps ensure our websites offer a smooth user experience, follow global brand guidelines, and support our digital marketing efforts.
Key Responsibilities
Website Content Management & Development
β’ Lead the maintenance and enhancement of website content across various country-specific platforms.
β’ Ensure always-on content is accurate, engaging, and aligned with campaign goals and global brand guidelines.
β’ Analyze user behavior within the checkout funnel and optimize content to reduce drop-offs and improve conversions.
β’ Collaborate with brand and creative teams to develop compelling digital assets that support marketing initiatives.
β’ Manage end-to-end website projects, ensuring timely delivery and adherence to quality standards.
β’ Partner with IT and external developers to implement new features and resolve technical issues.
Search Engine Optimization (SEO)
β’ Drive organic traffic growth by implementing keyword strategies and SEO best practices.
β’ Develop and execute SEO roadmaps to enhance search engine visibility.
β’ Monitor SEO performance and adapt strategies based on analytics and evolving industry trends.
Performance Analysis & Reporting
β’ Track and improve key website metrics through technical enhancements and content optimization.
β’ Monitor KPIs such as traffic, conversion rates, CTR, ROAS, and user behavior.
β’ Deliver regular performance reports with actionable insights to stakeholders.
Qualifications & Skills
β’ minimum 4 years of experience in website content management and digital integrations (experience with Salesforce Commerce Cloud is a plus).
β’ Proficient in SEO tools and optimization techniques.
β’ Strong analytical and problem-solving skills, particularly in web development and integrations.
β’ Proven ability to manage multiple projects and collaborate with cross-functional teams.
β’ Advanced knowledge of Google Analytics and Google Search Console.
Web Content & SEO Specialist
Weβre looking for a motivated and detail-focused Web Content & SEO Specialist to help manage website content and support SEO efforts across our digital platforms in different markets. This role helps ensure our websites offer a smooth user experience, follow global brand guidelines, and support our digital marketing efforts.
Key Responsibilities
Website Content Management & Development
β’ Lead the maintenance and enhancement of website content across various country-specific platforms.
β’ Ensure always-on content is accurate, engaging, and aligned with campaign goals and global brand guidelines.
β’ Analyze user behavior within the checkout funnel and optimize content to reduce drop-offs and improve conversions.
β’ Collaborate with brand and creative teams to develop compelling digital assets that support marketing initiatives.
β’ Manage end-to-end website projects, ensuring timely delivery and adherence to quality standards.
β’ Partner with IT and external developers to implement new features and resolve technical issues.
Search Engine Optimization (SEO)
β’ Drive organic traffic growth by implementing keyword strategies and SEO best practices.
β’ Develop and execute SEO roadmaps to enhance search engine visibility.
β’ Monitor SEO performance and adapt strategies based on analytics and evolving industry trends.
Performance Analysis & Reporting
β’ Track and improve key website metrics through technical enhancements and content optimization.
β’ Monitor KPIs such as traffic, conversion rates, CTR, ROAS, and user behavior.
β’ Deliver regular performance reports with actionable insights to stakeholders.
Qualifications & Skills
β’ minimum 4 years of experience in website content management and digital integrations (experience with Salesforce Commerce Cloud is a plus).
β’ Proficient in SEO tools and optimization techniques.
β’ Strong analytical and problem-solving skills, particularly in web development and integrations.
β’ Proven ability to manage multiple projects and collaborate with cross-functional teams.
β’ Advanced knowledge of Google Analytics and Google Search Console.