www.dadfrat.comJob OverviewWe are seeking a detail-oriented and innovative E-Commerce Specialist to join our dynamic team. In this role, you will be responsible for managing and optimizing our online sales channels to enhance customer engagement and drive revenue growth. The ideal candidate will possess a strong background in digital marketing, e-commerce strategies, and content creation, with a passion for leveraging data to improve performance.ResponsibilitiesDevelop and implement effective e-commerce strategies to increase online sales and improve conversion rates. Create compelling content for product listings, advertisements, and promotional campaigns across various platforms. Optimize website performance through conversion optimization techniques and user experience enhancements. Manage digital marketing campaigns including SEM, social media marketing, and email marketing initiatives. Analyze website traffic and sales data using tools such as Google Analytics and SQL to inform decision-making. Collaborate with cross-functional teams including design, product development, and customer service to ensure alignment on e-commerce goals. Monitor industry trends and competitor activities to identify opportunities for growth and improvement. Utilize advertising platforms such as Google Ads to drive targeted traffic to the e-commerce site.ExperienceProven experience in e-commerce management or digital marketing roles. Strong knowledge of advertising strategies, content creation, conversion optimization, SEM, and social media marketing. Familiarity with tools such as Adobe Creative Suite for content design and Google Ads for campaign management. Proficiency in SQL for data analysis is a plus. Excellent analytical skills with the ability to interpret data and make informed decisions. Strong communication skills with the ability to work collaboratively in a team environment.Join us in shaping the future of our e-commerce presence! If you are passionate about digital marketing and eager to make an impact in a fast-paced environment, we encourage you to apply.Job Type: ContractPay: $12,000.00 - $99,000.00 per yearApplication Question(s):Why do you think you will be a good fit for DadFrat? Do you believe the time has come for all 75 million proud dads to have their own brand?Work Location: Remote