
Marketing Manager III - Hybrid Plano $51/HR
Hybrid Plano, TX$51/hrUnderstand digital acquisition business performance and web KPIs, and effectively analyze data to create actionable insights, drive informed decisions and accelerate business growthWork with a team of visual designers, copywriters, and segment marketers to optimize digital customer journeys.Make content updates and build new web experiences using your knowledge of HTML, CSS, and Javascript in our content authoring platform to deliver new web experiences.Leverage prospect and customer input, site and business data, industry best practices, and prior test results to generate data driven insights for creating testable hypotheses.Leverage effective project management skills to drive web execution of digital marketing initiatives.Drive projects to conclusion with a sense of urgency, while overcoming obstacles along the way.Stay current with competitor sites, web technologies, and experimentation best practicesShare testing best practices and results and exchange learnings to develop and grow digital savviness across the organizationSkills:Minimum of 6 years of web marketing or digital marketing experience (ideally at an eCommerce and/or SaaS business)Strategic thinker: proven ability to uncover insights about customer pain points, create innovative strategies and experiences to overcome those barriers and drive conversion and revenue improvementsDrives results: a clear track record of delighting customers and driving conversion and revenue growth through successful web marketing strategies, testing and executionStrong prioritization and time management skills, and ability to manage multiple complex projects and priorities simultaneously; makes others aware of conflicting priorities & proposes solutionsInnovative thinker that solves complex problems in innovative waysLeads and influences effectively within the organization with excellent communication skills and builds strong relationships to deliver outstanding resultsFluent in testing methodologies and has had success in driving significant conversion and revenue growth through experimentation (e.g. A/B testing, sequential testing, multi-arm bandit testing)Takes initiative and gets things done approach, self-starterExpert in HTML, CSS - Javascript a plus.Experience in working in content management systems (AEM, Wordpress, Drupal, etc)Working knowledge of Figma with proven ability to deliver finished experiences based on design specifications.
Hybrid Plano, TX$51/hrUnderstand digital acquisition business performance and web KPIs, and effectively analyze data to create actionable insights, drive informed decisions and accelerate business growthWork with a team of visual designers, copywriters, and segment marketers to optimize digital customer journeys.Make content updates and build new web experiences using your knowledge of HTML, CSS, and Javascript in our content authoring platform to deliver new web experiences.Leverage prospect and customer input, site and business data, industry best practices, and prior test results to generate data driven insights for creating testable hypotheses.Leverage effective project management skills to drive web execution of digital marketing initiatives.Drive projects to conclusion with a sense of urgency, while overcoming obstacles along the way.Stay current with competitor sites, web technologies, and experimentation best practicesShare testing best practices and results and exchange learnings to develop and grow digital savviness across the organizationSkills:Minimum of 6 years of web marketing or digital marketing experience (ideally at an eCommerce and/or SaaS business)Strategic thinker: proven ability to uncover insights about customer pain points, create innovative strategies and experiences to overcome those barriers and drive conversion and revenue improvementsDrives results: a clear track record of delighting customers and driving conversion and revenue growth through successful web marketing strategies, testing and executionStrong prioritization and time management skills, and ability to manage multiple complex projects and priorities simultaneously; makes others aware of conflicting priorities & proposes solutionsInnovative thinker that solves complex problems in innovative waysLeads and influences effectively within the organization with excellent communication skills and builds strong relationships to deliver outstanding resultsFluent in testing methodologies and has had success in driving significant conversion and revenue growth through experimentation (e.g. A/B testing, sequential testing, multi-arm bandit testing)Takes initiative and gets things done approach, self-starterExpert in HTML, CSS - Javascript a plus.Experience in working in content management systems (AEM, Wordpress, Drupal, etc)Working knowledge of Figma with proven ability to deliver finished experiences based on design specifications.