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BCforward
Brand Marketing Manager/ Influencer
This role is for a Brand Marketing Manager/Influencer focused on developing a first-party affiliate program. It requires 7+ years in affiliate marketing, strong leadership, and data analysis skills. The contract runs from 8/4/2025 to 2/3/2026, based in New York.
π Country
United States
ποΈ Location
On-site
π Contract
Unknown
πͺ Seniority
Mid-Senior level
π° Range
Unknown
π± Currency
$ USD
πΈ Pay
Unknown
ποΈ Discovered
July 23, 2025
π Location detailed
New York, United States
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π§ Skills
#Performance Optimization #Influencer Marketing #Affiliate Marketing
Role description
BCforward is seeking a Brand Marketing Manger/Influencer to work onsite in New York, Los Angeles, San Francisco, Menlo Park or Bulingame CA
Start/End Dates: 8/4/2025 - 2/3/2026
Work Location: US - NY - New York onsite
Brand Marketing Manager IV
We are seeking an experienced Creator Affiliate Marketing Manager to join our Influencer Marketing team. This role is focused on building and scaling a ground-up, first-party affiliate program where influencers are engaged directly with the brandβwithout reliance on third-party publisher affiliate networks or creator sub-networks. The ideal candidate has a proven track record of developing and managing owned and operated influencer affiliate programs that drive authentic brand partnerships and measurable business impact.
Summary:
The main function of a Brand Marketing Manager is to provide expert analysis on brand perception for marketing campaigns.
Responsibilities
Develop, launch, and grow a first-party affiliate program that directly engages influencers as brand partners.
Build and nurture long-term relationships with influencers, ensuring alignment with brand values and marketing goals.
Own the end-to-end affiliate lifecycle: recruitment, onboarding, activation, performance optimization, and retention of influencers.
Collaborate cross-functionally with marketing, sales, creative, and analytics teams to integrate affiliate influencer efforts into broader campaigns.
Design and implement innovative affiliate marketing strategies that prioritize direct influencer engagement over third-party networks.
Track, analyze, and report on program performance, using data-driven insights to optimize ROI and influencer impact.
Negotiate contracts and partnership terms directly with influencers or their representatives.
Manage affiliate marketing technology platforms and tools to support program operations and tracking.
Minimum Qualifications
7+ years of experience in affiliate marketing with a strong focus on owned and operated influencer programs.
Proven leadership in building and scaling first-party influencer affiliate programs.
Strategic thinker with the ability to influence cross-functional teams and senior stakeholders.
Strong mentorship skills, capable of leading projects independently and guiding junior team members.
Expertise in negotiating complex contracts and managing high-value influencer relationships.
Strong communication, project management, and stakeholder management skills.
Proficient in data analysis, performance optimization, and ROI measurement.
Experienced with analytic tools and software for tracking and reporting on program effectiveness.
Demonstrated ability to lead projects independently and influence senior stakeholders.
Strong analytical skills, with a focus on driving results and achieving business goals.
Excellent communication and interpersonal skills to convey complex marketing concepts.
Skilled in building strong relationships and influencing outcomes in collaborative environments.
Experience in large-scale digital marketing or e-commerce environments.
MUST HAVE SKILLS
Influencer/Creator title
Affiliate - Not a publisher, but owned and operated creator content
Scaled, Community Ambassador Programs
Creator monetization
Good to have skills:
Data and Measurement experience
Quantifying / Analytics
Product or PMM - working with marketers, engineers
This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration
Benefits:
We offer a comprehensive benefits package that includes medical, dental, and vision insurance to support employees' health and well-being. In addition, employees have paid holidays, paid time off (if eligible) and access to a 401(k)-retirement plan
About us:
BCforward is a global IT business solutions and staffing firm. Since 1998, weβve grown to become a full-service workforce solutions partner for leading organizations. Headquartered in Indianapolis, Indiana, BCforward operates delivery centers across North America and India.
BCforward is seeking a Brand Marketing Manger/Influencer to work onsite in New York, Los Angeles, San Francisco, Menlo Park or Bulingame CA
Start/End Dates: 8/4/2025 - 2/3/2026
Work Location: US - NY - New York onsite
Brand Marketing Manager IV
We are seeking an experienced Creator Affiliate Marketing Manager to join our Influencer Marketing team. This role is focused on building and scaling a ground-up, first-party affiliate program where influencers are engaged directly with the brandβwithout reliance on third-party publisher affiliate networks or creator sub-networks. The ideal candidate has a proven track record of developing and managing owned and operated influencer affiliate programs that drive authentic brand partnerships and measurable business impact.
Summary:
The main function of a Brand Marketing Manager is to provide expert analysis on brand perception for marketing campaigns.
Responsibilities
Develop, launch, and grow a first-party affiliate program that directly engages influencers as brand partners.
Build and nurture long-term relationships with influencers, ensuring alignment with brand values and marketing goals.
Own the end-to-end affiliate lifecycle: recruitment, onboarding, activation, performance optimization, and retention of influencers.
Collaborate cross-functionally with marketing, sales, creative, and analytics teams to integrate affiliate influencer efforts into broader campaigns.
Design and implement innovative affiliate marketing strategies that prioritize direct influencer engagement over third-party networks.
Track, analyze, and report on program performance, using data-driven insights to optimize ROI and influencer impact.
Negotiate contracts and partnership terms directly with influencers or their representatives.
Manage affiliate marketing technology platforms and tools to support program operations and tracking.
Minimum Qualifications
7+ years of experience in affiliate marketing with a strong focus on owned and operated influencer programs.
Proven leadership in building and scaling first-party influencer affiliate programs.
Strategic thinker with the ability to influence cross-functional teams and senior stakeholders.
Strong mentorship skills, capable of leading projects independently and guiding junior team members.
Expertise in negotiating complex contracts and managing high-value influencer relationships.
Strong communication, project management, and stakeholder management skills.
Proficient in data analysis, performance optimization, and ROI measurement.
Experienced with analytic tools and software for tracking and reporting on program effectiveness.
Demonstrated ability to lead projects independently and influence senior stakeholders.
Strong analytical skills, with a focus on driving results and achieving business goals.
Excellent communication and interpersonal skills to convey complex marketing concepts.
Skilled in building strong relationships and influencing outcomes in collaborative environments.
Experience in large-scale digital marketing or e-commerce environments.
MUST HAVE SKILLS
Influencer/Creator title
Affiliate - Not a publisher, but owned and operated creator content
Scaled, Community Ambassador Programs
Creator monetization
Good to have skills:
Data and Measurement experience
Quantifying / Analytics
Product or PMM - working with marketers, engineers
This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration
Benefits:
We offer a comprehensive benefits package that includes medical, dental, and vision insurance to support employees' health and well-being. In addition, employees have paid holidays, paid time off (if eligible) and access to a 401(k)-retirement plan
About us:
BCforward is a global IT business solutions and staffing firm. Since 1998, weβve grown to become a full-service workforce solutions partner for leading organizations. Headquartered in Indianapolis, Indiana, BCforward operates delivery centers across North America and India.