What We’ll Call You: Content Producer What We’re Seeking: 5280 Brands is hiring a skilled, self-starting Content Producer to own in-house content creation across our growing portfolio—including established brands like R&R CBD and Summit, as well as three new brand launches on the horizon—a wellness mocktail and performance supplement brand debuting in January 2026, and Orinoco launching in Q2 2026. This is a high-ownership creative role with real influence. You won’t just be producing content—you’ll be shaping how multiple brands show up visually in the world. You’ll lead the creation of product videos, lifestyle photoshoots, UGC edits, campaign assets, email graphics, and more—crafting content that not only looks great, but drives performance across paid media, organic social, email, and website. You’ll work across every stage of the production process—from casting models and scouting locations to shooting, editing, and final delivery. You’ll travel as needed to capture content at brand shoots, influencer events, retail activations, and more—ensuring our visual storytelling feels timely, real, and on-location. You’ll also bring a trend-driven, test-and-learn mindset to the table, helping us stay ahead of what’s working on TikTok, Instagram, and beyond. Whether it’s editing UGC, building out plug-and-play design templates, or launching content experiments using AI tools, you’ll move fast, iterate often, and push creative forward every step of the way. This role is ideal for a hands-on, full-stack content producer who thrives in fast-paced, startup-style environments. You’re equal parts creative and operational—you know how to execute at a high level, manage multiple projects at once, and deliver content that moves the needle. You’ll report directly to our Creative Director and collaborate closely with the Acquisition and Retention teams. Why Join Us This is a rare opportunity to produce content that actually matters—working across a diverse portfolio of wellness and lifestyle brands at every stage of growth. You’ll shape the creative identity of two fast-growing brands (R&R CBD and Summit) while helping define the launch of three new ones set to debut in 2026. We value people who blend creativity with execution, instinct with data, and speed with craft. You’ll have the freedom to push creative boundaries, experiment with AI tools, and bring new ideas to life—while knowing your content directly impacts revenue and brand growth. You’ll receive a competitive compensation package—including equity after 90 days—and the opportunity to do career-defining creative work in a company that’s scaling quickly and building the next generation of wellness and performance brands. If you’re ready to create at the pace of modern culture—and own content that drives both storytelling and results—we’d love to meet you. What You’ll Do: • Own Internal Creative Production: Lead the planning, execution, and delivery of in-house content—from video and photography to graphics and stop motion for our portfolio of brands. You’ll ensure every asset aligns with brand guidelines, campaign strategy, and channel best practices across paid media, email, social (TikTok, Instagram, Facebook, and more), and web. • Create Content That Performs: Own the full creative production process—from casting models and scouting locations to shooting, editing, and producing high-quality, platform-optimized content. You’ll create product shots, lifestyle imagery, short-form video, GIFs, and animations that perform across paid, organic, and retention channels—bringing concepts to life with speed, intention, and strong visual storytelling. • Edit and Repurpose UGC for Growth: Turn influencer and customer-generated content into high-performing ads and organic social posts. You’ll edit, cut, and reformat UGC to maximize its impact across channels and campaigns. • Design Static Assets Across Brand Touchpoints: Own the creation of graphic design assets for email, print, packaging, and retail—delivering polished, on-brand visuals that support launches, campaigns, and ongoing retention. • Capture Content at Key Brand Moments: Travel as needed to shoot behind-the-scenes footage, product demos, founder interviews, influencer meetups, and retail activations. You’ll turn real-time moments into versatile content assets—from TikToks and Instagram Reels to evergreen brand storytelling pieces that deepen connection and drive engagement. • Build a Scalable Content System: Design and maintain a library of plug-and-play templates for social, email, and ads—helping internal teams move fast while staying on-brand. You’ll help build the engine behind consistent, high-quality creative output. • Run the Production Workflow End-to-End: Manage the full production pipeline—from concepting and storyboarding to editing and delivery. You’ll own timelines, coordinate across teams, and ensure every asset hits the mark. • Stay on the Pulse of Content Trends: Keep up with what’s trending across TikTok, Instagram, YouTube, and emerging platforms—formats, hooks, editing styles, and cultural moments. You’ll bring timely, platform-native ideas to the table and translate trends into content that feels fresh, relevant, and brand-aligned. • Leverage AI to Create and Launch Trends: Use emerging AI tools—like Runway, Midjourney, ChatGPT, or video/audio generators—to ideate, produce, and iterate on content that cuts through. You’ll experiment with AI to speed up production, unlock new formats, and launch trend-forward concepts that position our brands at the forefront of culture and creativity. • Work Cross-Functionally to Align Strategy: Collaborate with Acquisition, Retention, Creative, and Web teams to ensure assets support performance goals, campaign timelines, and key product launches. Why You’ll Select Us: • $85,000 - $110,000 base salary • Fully Remote. • Granted company Stock Appreciation Rights after 90 days of employment. • Company sponsored healthcare plan (medical, dental, and vision) - 100% of healthcare premium covered by the company (includes 100% dependent/domestic partner coverage). • Pet insurance - 100% of the premium covered by the company. • Generous retirement plan (401k with 8% company match). • Unlimited paid time off upon request and approval. • 16 paid company holidays annually. • Employees receive free products across our family of brands for personal use. • Family and friends discounts on all products. Why We’ll Select You: • Full-Stack Production Expertise: You bring 5+ years of hands-on experience producing high-quality photo, video, and graphic content across paid, organic, email, and web. You’ve built asset libraries from scratch, worked across multiple brands or product categories, and know how to manage content pipelines at scale. • Photography and Videography Skills: You shoot crisp, on-brand content in a variety of formats—product, lifestyle, studio, event, and more. You know how to frame, light, and direct to get what you need fast, and you can operate solo or lead a crew when needed. • Expert-Level Editing Across Platforms: You’re fluent in editing tools like Adobe Premiere, After Effects, Lightroom, Photoshop, and CapCut. Whether it’s snappy TikToks, UGC-style cuts, or polished brand videos, you know how to edit for platform, performance, and emotional impact. • Strong Graphic Design Ability: You can concept and design high-quality static assets for email, print, packaging, and retail—keeping every touchpoint on-brand. You’re confident in tools like Illustrator, Figma, and Canva, and you understand how to work within visual systems without sacrificing creativity. • Creative Instincts and Platform Fluency: You know what’s working on TikTok, Instagram, YouTube, and emerging channels. You bring trend awareness to your process and instinctively tailor content for platform behaviors, algorithms, and audience expectations. • Trend-Driven and Culturally Aware: You stay on top of evolving content styles, hooks, editing techniques, and cultural moments. You can translate what’s trending into content that feels native to the platform and aligned with each brand’s voice. • Fluent in AI and New-Gen Tools: You’re not afraid to experiment with tools like Runway, Midjourney, or ChatGPT to move faster, spark new ideas, and stay ahead of the curve. You treat AI as a creative accelerant, not a crutch. • Strong Communicator Across Teams: You communicate clearly with acquisition, retention, creative, and website teammates. You write clean briefs, take feedback well, and keep stakeholders aligned from concept through final delivery. • Highly Organized and Self-Directed: You’re used to managing multiple shoots, formats, and timelines at once—and thrive in fast-moving environments. You know how to prioritize, stay on deadline, and deliver consistent output with minimal oversight. Education, Experience, and Licensing Requirements: • Bachelor’s degree or higher required • 5+ years of content creation, photography, videography, or digital production experience required—preferably in e-commerce or DTC environments • Proficiency with creative tools including Adobe Creative Suite (Photoshop, Lightroom, Premiere, After Effects), CapCut, Figma, Canva, and AI platforms like Runway or Midjourney • Experience operating DSLR and mirrorless cameras (e.g., Canon, Sony, Nikon), lighting setups, and audio equipment for both studio and on-location shoots • Experience with project management and collaboration tools such as Slack, Notion, and Google Workspace • Strong written, verbal, and visual communication skills required • Ability to travel occasionally for brand events, content shoots, and activations