Fashion Nova is on the lookout for a dynamic and driven Digital Media Buyer who thrives in the fast-paced world of digital marketing. As a key player on our performance marketing team, you’ll be at the forefront of customer acquisition, driving the growth of our brand across multiple digital channels. The Digital Media Buyer will drive customer growth and revenue across all channels, with a strong focus on performance. The ideal candidate is passionate about achieving results and will collaborate with third-party agencies and partners while directly managing key digital acquisition channels, including Google and social media. Responsibilities include developing, implementing, and optimizing performance-driven advertising campaigns on Meta (Facebook/Instagram) and Google Ads platforms; identifying and targeting high-performing audience segments to drive traffic, revenue, and customer acquisition; continuously analyzing campaign performance and making real-time adjustments to achieve KPIs, including ROAS, CAC, and LTV; implementing A/B testing strategies to improve ad creatives, messaging, and targeting; analyzing and interpreting data from multiple sources, leveraging attribution models to understand channel performance; conducting LTV analysis to guide budget allocation and forecasting decisions; building and maintaining comprehensive performance reports, presenting actionable insights to the marketing and leadership teams; providing regular updates on campaign progress, learnings, and recommendations; partnering with creative teams to develop compelling ad content tailored to different platforms and audiences; collaborating with product and analytics teams to align paid media efforts with overall business goals; staying up-to-date with digital marketing trends, platform updates, and new tools to keep Fashion Nova ahead of the curve; identifying and testing emerging advertising platforms or tactics to expand reach and effectiveness. Requirements include proven experience managing and scaling paid media campaigns for an eCommerce brand, ideally from Shopify-based company or startup; hands-on expertise with Meta Ads Manager and Google Ads, including campaign setup, optimization, and reporting; strong knowledge of attribution models, customer LTV analysis, and data interpretation; exceptional analytical skills with experience building and presenting performance reports; ability to work in a fast-paced, scrappy environment, focusing on results over processes; experience in audience segmentation, retargeting strategies, and A/B testing; strong communication and collaboration skills; marketing degree not required; familiarity with third-party analytics and reporting tools (Triple Whale, GA4, or similar platforms would be a bonus); English, additional language(s) an advantage. Schedule is Monday – Friday, core business hours, onsite. Benefits include new state-of-the-art HQ upcoming in 2025, formalized career paths for continued professional growth, comprehensive health insurance across Medical, Dental and Vision, 401k match with immediate vesting upon eligibility, weekly catered lunches & fully-stock kitchen pantry, opportunities to travel for trade shows and vendor meetings, summer Fridays early departure, team bonding events and programs, attractive employee discounts. Fashion Nova is an Equal Opportunity Employer committed to equal employment opportunities without regard to race, color, national origin, gender, sexual orientation, gender identity, religion, age, veteran status, criminal history, disability, or other protected classifications.