Digital Product Manager Location: Hybrid/London Type of Contract: Fixed Term, Full Time (Until end of August 202) Salary: £42,500 pro rata per annum Who we are: Oxford International Oxford International Education Group is a renowned institution dedicated to providing exceptional educational experiences to international students. With a global presence and a commitment to academic excellence, we strive to empower students to achieve their full potential and thrive in a dynamic, interconnected world. We are proud of our culture and have recently been officially certified as a Great Place to Work ©! Job purpose We are looking for an experienced Digital Product Manager to take ownership of our flagship website (oxfordinternational.com and respective subdomains) and support its transition from a large-scale rebuild project into business-as-usual (BAU). This is a manager-level, fixed-term contract (until end of August 2026) role that will play a critical part in embedding new ways of working, supporting ongoing enhancements, and ensuring the website delivers against the needs of B2C and B2B. This role requires commercial acumen to identify cross-sell opportunities. You will work closely with the Marketing team and act as the central point of contact for digital product management for the respective BAU platforms, balancing business priorities with user needs, managing the product life cycle and ensuring a smooth transition into BAU operations. Main duties and responsibilities • Product Ownership: Take end-to-end ownership of Oxfordinternational.com multisite and product development (BAU), managing the roadmap, backlog, and operations. • Stakeholder Engagement: Collaborate with stakeholders across Sales (GRT), Marketing, Growth Marketing, and Corporate Partnerships to capture requirements, improve journeys and prioritise website enhancements. • Requirements Gathering: Translate business and user needs into clear briefs including technical requirements, user stories, and acceptance criteria. • BAU Operations: Working with internal developers within Digital Products and across the business, as well as external suppliers to oversee ongoing maintenance, enhancements, and issue resolution. • Data & Insights: Use GA4, MS Clarity, SEMrush, and other analytics tools to track performance, identify opportunities, and make data-driven decisions. • Marketing Alignment: Ensure the website supports marketing objectives, including SEO optimisation, lead generation, and cross-sell/upsell opportunities. • UX & Content: Champion best practice in UX, accessibility, and content presentation to enhance user experience and engagement. • Continuous Improvement: Identify opportunities to optimise workflows, implement new features, and improve operational efficiency. • Governance & Reporting: Monitor KPIs, prepare quarterly performance reports, and ensure website activity aligns with wider business goals. • Define and embed new processes and ways of working: Establish and document clear workflows for website management, ensuring smooth handover from project to BAU and embedding best practice across teams and suppliers. • Support the Digital Transformation Project Lead: Collaborate to gather, validate, and prioritise requirements for the development of the multisite model, ensuring alignment with business objectives and stakeholder needs. Person specification Statutory requirements • Eligibility to live and work in the UK • Undergo an Enhanced DBS disclosure check or overseas equivalent Qualifications • Agile training or certification (Desirable) • Project management training or certification (Desirable) • Accessibility training or certification (Desirable) • Relevant technical training or certification (Desirable) • Data and/or analytics training or certification (Desirable) Experience and knowledge • Proven experience as a Digital Product Manager, ideally with responsibility • for Higher Education websites. • Strong understanding of digital marketing, including technical SEO and digital performance metrics. • Demonstrated ability to write and manage technical requirements and user stories. • Knowledge of UX best practice, usability testing, and user-centred design principles. • Experience in Higher Education, EdTech, or education services. (Desirable) • Familiarity with CRM and marketing automation platforms (e.g., HubSpot). (Desirable) • Experience supporting large[1]scale website projects transitioning into BAU. (Desirable) Skills and abilities • Strong stakeholder management and communication skills, with experience working across multiple business units. • Working with internal and external dev teams/suppliers to define requirements and see the project through to delivery. • Data-driven mindset, comfortable with interpreting analytics and making evidence-based decisions. • Ability to manage project budget. • Hands-on experience with: GA4 (Google Analytics 4), MS Clarity, WordPress, Website “multisite” setup, Monday.com, SEMrush and Google Search Console Personal qualities • Organised, structured, attention to detail, and proactive. • Delivery and outcomes orientated. • Able to balance multiple priorities and stakeholders. • Collaborative mindset with a strong sense of ownership. • Comfortable operating in a fast-paced, evolving environment. • Takes accountability of project work and able to influence and persuade stakeholders. • Business acumen and strong communication skills. This job description is provided as a guide to the role. It is not intended to be an exhaustive description of duties and responsibilities and may be subject to periodic revision. Oxford International is committed to safeguarding and promoting the welfare of children, and applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service. This role involves working with children and is exempt from the Rehabilitation of Offenders Act 1974. Oxford International is an equal opportunity employer. Every applicant and employee has the same opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status.