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EllaOla
DTC Media Buyer
This role is for a DTC Media Buyer focusing on customer acquisition and campaign optimization in e-commerce. Key skills include budget management, A/B testing, and funnel optimization. The position is permanent, based in New York City, with a competitive pay rate.
π Country
United States
ποΈ Location
Unknown
π Contract
Full-time
πͺ Seniority
Mid-Senior level
π° Range
Unknown
π± Currency
$ USD
πΈ Pay
Unknown
ποΈ Discovered
August 27, 2025
π Location detailed
New York, United States
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π§ Skills
#Funnel Optimization
Role description
Company Description
EllaOla is a premium family wellness brand based in New York City. We developed our products with a team of Harvard dermatologists and pediatricians to create a luxurious science-first, plant-based wellness collection offering the safest and most effective for the whole family. Featured in Harper Bazaar, Glamour, Forbes, Town & Country and Marie Claire and sold in Nordstrom, Macy's, Bloomingdales and Babylist.
Role Description
We are seeking a DTC Media Buyer to help execute our paid media strategy. This role will focus on driving customer acquisition, optimizing performance, and delivering measurable results.
Key Responsibilities
- Manage and optimize media spend across Paid Social, Paid TV, and/or Paid Search.
- Monitor campaign performance, analyze data, and make recommendations to improve ROI.
- Execute day-to-day ad platform operations, including campaign setup, targeting, bidding, and pacing.
- Partner with creative teams to build and test high-performing ad funnels and messaging strategies.
- Report on campaign performance and translate data into actionable insights.
Qualifications
- Proven track record of managing budgets and driving measurable acquisition results.
- Able to quickly identify performance issues and implement effective fixes.
- Experience with A/B testing, funnel optimization, and scaling campaigns efficiently.
- DTC, eCommerce experience is a strong plus.
Company Description
EllaOla is a premium family wellness brand based in New York City. We developed our products with a team of Harvard dermatologists and pediatricians to create a luxurious science-first, plant-based wellness collection offering the safest and most effective for the whole family. Featured in Harper Bazaar, Glamour, Forbes, Town & Country and Marie Claire and sold in Nordstrom, Macy's, Bloomingdales and Babylist.
Role Description
We are seeking a DTC Media Buyer to help execute our paid media strategy. This role will focus on driving customer acquisition, optimizing performance, and delivering measurable results.
Key Responsibilities
- Manage and optimize media spend across Paid Social, Paid TV, and/or Paid Search.
- Monitor campaign performance, analyze data, and make recommendations to improve ROI.
- Execute day-to-day ad platform operations, including campaign setup, targeting, bidding, and pacing.
- Partner with creative teams to build and test high-performing ad funnels and messaging strategies.
- Report on campaign performance and translate data into actionable insights.
Qualifications
- Proven track record of managing budgets and driving measurable acquisition results.
- Able to quickly identify performance issues and implement effective fixes.
- Experience with A/B testing, funnel optimization, and scaling campaigns efficiently.
- DTC, eCommerce experience is a strong plus.