Position Title: Email Marketing Manager Location: Fort Lauderdale, FL Employment Type: Full-Time Salary Range: $80,000–$85,000 per year (based on experience) About the Role: We’re looking for an experienced and highly motivated Email Marketing Manager to lead our email campaigns across multiple verticals. You’ll be responsible for strategy, execution, optimization, and performance tracking of email marketing efforts while managing our CRM systems. This is a key role in driving engagement, nurturing leads, and converting prospects into loyal customers. Key Responsibilities: • Develop and execute compelling email marketing strategies across customer segments and product lines • Build, segment, and manage email lists and automations using platforms such as Mailchimp, ActiveCampaign, Smartico, or similar • Oversee CRM database integrity, segmentation, tagging, and workflow logic • Design and A/B test high-converting email templates and subject lines • Track campaign performance (CTR, open rates, conversions) and report on KPIs • Collaborate with marketing, sales, and design teams to align messaging and timing • Maintain compliance with CAN-SPAM, GDPR, and other data privacy laws • Continuously analyze and improve the email journey for leads and customers Requirements: • 3+ years of experience in email marketing and CRM management • Strong proficiency with email automation tools and CRM platforms (e.g., HubSpot, Salesforce, Klaviyo, or similar) • Strong understanding of segmentation, lead scoring, and data hygiene • Tech-savvy with a working knowledge of HTML/CSS for email • Excellent analytical, communication, and project management skills • Experience in a fast-paced, performance-driven environment • Bonus: Familiarity with landing page builders, SMS/email drip flows, or multi-channel funnels Why Join Us? • Competitive salary ($80K–$85K) • Rapidly growing company with innovative campaigns • Collaborative and driven team environment • Opportunities for growth, leadership, and creative freedom Ready to Apply? • If you’re an expert in email and CRM who thrives on performance and optimization, we’d love to meet you. Submit your resume and include links or examples of past campaigns you've worked on, if available.