Growth Marketing Manager – On-Site | Healthtech Location: In-Person (New York, NY) Employment Type: Full-Time About BIOVERSE BIOVERSE is a fast-growing direct-to-consumer telehealth company on a mission to democratize access to science-backed longevity treatments. Our company sits at the cutting edge of health tech, combining clinical science with consumer-grade product design. We are a mission-first, product-obsessed, and deeply collaborative team building something that has the potential to change millions of lives. We are seeking a Growth Marketing Manager to own full-funnel growth initiatives, from customer acquisition to retention, engagement, and monetization. This role goes beyond managing paid channels. It’s about leading cross-functional experiments across the customer journey to unlock scalable and sustainable growth. This is an in-person role at our New York office, ideal for a hands-on marketer who thrives in startup environments with high ownership, fast iteration, and collaborative execution. What You’ll Do Own and Execute Full-Funnel Growth Strategies • Lead acquisition, activation, retention, and referral initiatives across multiple channels. • Design and run growth experiments across paid media, email/SMS, content, referral, and product onboarding. Manage Paid Media Campaigns • Scale Meta, Google, and other paid channels with a focus on CAC:LTV efficiency and sustainable growth. • Manage and optimize $700K+/month budgets with an eye on long-term value, not just short-term returns. Drive Creative & Messaging Strategy • Develop and test high-performing ad creatives in collaboration with our internal and external creative partners. • Analyze performance data to continuously improve messaging, audience targeting, and creative concepts. Lead Cross-Channel Experimentation • Design testing roadmaps for landing pages, funnel strategies, referral programs, and retention loops. • Identify and prioritize new growth channels such as TikTok, YouTube, programmatic, streaming, and influencer partnerships. Leverage Data to Inform Growth Decisions • Analyze funnel and campaign performance using tools like Google Analytics, Looker, Mixpanel, and more. • Report insights and next steps to leadership and cross-functional teams. Partner Across Teams to Optimize User Journeys • Work with Product, Clinical, Legal, and Engineering to ensure compliant and high-converting experiences across touchpoints. • Collaborate on Conversion Rate Optimization across landing pages, onboarding flows, and checkout processes. What You Bring • 3–6 years of experience in growth or performance marketing with a DTC, tech, or health-related brand. • Proven success managing $700K+/month in media spend while scaling acquisition profitably. • Experience running experiments across multiple channels and customer journey stages. • Strong creative instincts and experience briefing, evaluating, and optimizing high-performing content and ads. • Data-savvy with a working knowledge of analytics platforms, attribution models, and growth metrics. • Startup mentality: self-starter, fast learner, highly iterative, and eager to roll up your sleeves. • Comfortable working in-person full-time with a collaborative, fast-paced team in New York City. Bonus Points • Experience in healthcare, wellness, or telehealth sectors. • Knowledge of CRO frameworks, landing page optimization, and A/B testing. • Experience with creator partnerships, UGC production, or influencer-driven growth. • Familiarity with SQL, Looker, Tableau, or similar BI tools. Why Join BIOVERSE • 🌱 Help transform how the world ages and accesses care. • 🚀 Take on high-ownership, high-impact work alongside founders and executives. • 🧠 Influence both strategy and execution in a mission-driven startup. • 🤝 Join a culture that rewards curiosity, results, and innovation. • 📍 Work full-time, in-office with a team dedicated to building something that matters.