Remote – USA timezone required At WEEM, we believe growth is not just about what we achieve, it’s about how we get there, and who we become along the way. Since launching in 2019, WEEM has grown into a $100M brand, helping over two million people build confidence through playful, science-backed gummy supplements. We’ve led the Amazon Health & Household category as a #1 Best Seller for 10+ months, and we’re not slowing down. We’re scaling fast, and we’re looking for a Head of Growth who’s ready to lead that next chapter with clarity, creativity, and care. What this role is about This isn’t a plug-and-play growth role. It’s for someone who wants full ownership of growth strategy, budget, and execution, across acquisition, retention, and brand. You’ll report directly to the founders and lead a high-performing team across in-house and agency partners. From scaling digital acquisition to shaping lifecycle and retention, you’ll build and run the systems that drive our revenue, deepen our customer relationships, and position WEEM to become a unicorn brand in the next 3 years. What you’ll do 🎯 Budget Management: • Partner with our founders to achieve aggressive revenue goals. • Own and optimize WEEM’s multimillion-dollar media budget for the strongest LTV CPA and ROAS. • Continuously refine media mix models to measure and enhance channel performance. 📊 Growth Leadership: • Take full ownership of WEEM’s revenue goals. • Lead the Growth/Acquisition Marketing team (in-house and agency) to drive customer acquisition across Paid Social, Google, Amazon, Print, and Affiliates. • Innovate and test new strategies to lower acquisition costs and maximize results. 🚀 Retention Leadership: • Oversee the Retention/CRM Marketing team to nurture customer loyalty and increase lifetime value (LTV). • Build meaningful relationships with customers, turning them into passionate advocates. ❤️ Team Management: • Inspire and coach team members to achieve their best through thoughtful feedback, support, and professional development. 🤖 Automation & AI: • Leverage advanced tools and AI to optimize growth strategies. • Drive automation initiatives to streamline marketing efforts as we move into 2025 and beyond. 📈 Subscriber Growth & Brand Building: • Build and execute strategies to drive subscriber acquisition and retention. • Optimize the user funnel, lifecycle marketing, and pricing/promotions. • Expand WEEM’s presence on key social channels and execute impactful paid media campaigns. What we’re looking for This role is for someone who brings strategy, speed, and soul. You know how to build and scale, but you never lose sight of people, your team, your users, and the community we’re creating. You might be a fit if you bring: • 5–7+ years leading growth in DTC subscription businesses, ideally in wellness, health, or consumer products • Deep experience with performance marketing across Facebook, Google, Amazon, TikTok, and affiliate channels • Proven success managing large budgets with performance KPIs tied to revenue • Strong analytical skills, you use data to guide strategy, not overwhelm it • Comfort navigating high-growth, high-ambiguity environments • Clear communication, leadership skills, and an owner mentality • Bonus: experience implementing AI tools or building internal automation What it’s like to work at WEEM We’re not a corporate ladder. We’re a collective of people building something bigger than ourselves. At WEEM, you’ll find: • A team that leads with trust, curiosity, and accountability • Space to build, and the responsibility to own it • A culture that values clarity, feedback, and sustainable growth • A brand with proven traction and a clear mission What we offer • Competitive salary + performance-based bonus • Remote flexibility (work from anywhere, US timezone overlap required) • A fast-paced, high-ownership role with room to grow as we scale to unicorn status If this sounds like you, we’d love to hear your story in your own words. Tell us what drew you here and why this role feels right. We care about your mind, your energy, and your intention. Let’s build something timeless, together.