Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust. Job Summary: O Positiv Health is a women’s health company based in Los Angeles, dedicated to supporting women throughout their lives with innovative health products. They are seeking a Marketing Insights Manager to enhance their marketing measurement and performance strategy, focusing on data analysis and strategic insights to inform media investment and growth strategies. Responsibilities: • Own the end-to-end measurement framework, including data ingestion, analysis, experimentation, and insight generation • Drive performance improvements across paid media and retention channels through thoughtful testing, modeling, and deep dives • Lead all marketing measurement methodologies, including multi-touch attribution (MTA), marketing mix modeling (MMM), and incrementally testing (geo testing, holdouts, etc.) • Collaborate cross-functionally to develop hypotheses, prioritize experimentation, and deliver impactful learnings that drive decision-making • Partner directly with platform reps (Meta, Google, Amazon, etc.) to align on success metrics and continuously improve media ROI • Synthesize and present findings clearly to both technical and non-technical stakeholders • Contribute to the development of dashboards and reporting tools that make data accessible and actionable Qualifications: Required: • 5+ years of experience in analytics, data science, or marketing science roles • Strong SQL skills and proficiency in Python or R for statistical analysis • Deep understanding of digital and retail media measurement methodologies (MTA, MMM, geo testing, incrementally) • Highly analytical with a hypothesis-driven mindset • Strong communicator with the ability to simplify complex analyses • Independent and self-motivated, yet knows how to collaborate and ask for input where it matters • Business-minded: focused on delivering insights that drive decisions, not just analysis • Strategic thinker with a bias for action and a passion for learning Preferred: • Hands-on experience with ecommerce or DTC brand analytics preferred • Experience working with retail media networks (e.g., Amazon, Walmart Connect) • Comfort with marketing data architecture and integration pipelines • Knowledge of customer lifetime value modeling, cohort analysis, and funnel optimization • Use of Sigma and Snowflake Company: O Positiv Health is about feeling your best. Founded in 2018, the company is headquartered in Los Angeles, California, USA, with a team of 51-200 employees. The company is currently Growth Stage.