Primary Function Our FloLogic location (Morrisville, NC) is looking for a Marketing Specialist to become part of our growing business and support marketing and sales efforts. The Marketing Specialist will report to the Director of Marketing to help build and execute marketing and sales strategies for the FloLogic brand. Responsibilities • Help manage and execute FloLogic’s marketing strategy, with a focus on development and implementation of marketing programs • Manage day-to-day operation of the FloLogic website, ecommerce platform and ongoing web content updates • Help develop and execute a social media strategy targeting plumbing, other trade and homeowner audiences • Help develop and execute segmented customer CRM program • Manage execution of digital advertising • Support sales initiatives with development of sales support collateral materials • Execute development of internal product support materials for customer and sales teams • Manage execution of marketing and sales assets with freelance and agency partners • Support insurance industry strategic partnerships • Support product development and overall product sales/marketing efforts Job Requirements • Bachelor’s degree • At least 3 years experience working in a marketing role • Digital marketing experience, including website, social media and CRM/email marketing • Experience with home technology or durable plumbing goods is a plus • This is an onsite position located in Morrisville, NC About The Company Headquartered in Morrisville, NC, FloLogic is a pioneering brand of smart plumbing leak detection, automatic water shutoff and water control technology. Since 1999 FloLogic has been an innovator in smart plumbing technology, while today, FloLogic offers an IoT-based sixth-generation FloLogic System and suite of connected products designed to protect property and enhance pluming system integration and utilities control. FloLogic is a subsidiary of Bradford White Corporation, headquartered in Ambler, PA.