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Senior Analyst, Digital Experience Performance

This role is a Senior Analyst, Digital Experience Performance, focusing on digital performance metrics analysis, A/B testing, and user experience optimization in the restaurant industry. It requires 3-5 years of experience, proficiency in GA4, and strong collaboration skills. Permanent position.
🌎 Country
United States
🏝️ Location
Unknown
πŸ“„ Contract
Full-time
πŸͺœ Seniority
Mid-Senior level
πŸ’° Range
Unknown
πŸ’± Currency
$ USD
πŸ’Έ Pay
Unknown
πŸ—“οΈ Discovered
August 19, 2025
πŸ“ Location detailed
Atlanta, GA
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🧠 Skills
#Google Tag Manager #Conversion Rate Optimization #Google Analytics #GA4
Role description
Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust. Job Summary: Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 iconic brands. They are seeking a Senior Analyst, Digital Experience Performance to lead efforts in analyzing digital performance metrics, providing actionable insights, and overseeing A/B testing initiatives to optimize digital experiences. Responsibilities: β€’ Independently analyze and report on key digital performance metrics (e.g., Sessions, Conversion Rates) on a Weekly and Monthly basis β€’ Present insights and performance data in a compelling way to stakeholders at all levels, ensuring that recommendations are actionable and aligned with business objectives. β€’ Deliver actionable insights and recommendations for optimizing user experience across Inspire Brands' websites and apps. β€’ Lead A/B testing initiatives, specifically working cross-functionally with Brand Digital to gain alignment on tests, analyzing results, providing next step recommendations and ensuring tests meet business goals and SLAs. β€’ Collaborate with cross-functional teams (Product, Brand Digital) to prioritize and implement optimization initiatives. β€’ Proactively identify trends for digital optimization, and report findings to leadership, uncovering opportunities for performance improvements β€’ Support ad-hoc requests for reporting, insights, and data analysis from business stakeholders. β€’ Stay up to date with the latest digital performance and analytics tools, methodologies, and industry trends. Qualifications: Required: β€’ 4 Year Degree and/or Bachelor’s degree in a relevant field preferred (e.g., Business, Marketing, Data Analytics) β€’ 3-5 years of experience in digital/ecommerce performance analysis, preferably in the Restaurant industry β€’ Moderate to Advanced proficiency with GA4 (Google Analytics), experience with Quantum Metric is a plus β€’ Moderate to Advanced proficiency in Excel, PowerPoint, and using data visualization tool, preferably Power BI (Dashboard level, coding experience not required) β€’ Experience with A/B testing tools (ie: Optimizely), quantitative analysis, and optimization strategies β€’ Solid understanding of user behavior and conversion rate optimization strategies β€’ Excellent communication skills, with the ability to present complex data and insights to both technical and non-technical audiences β€’ Strong collaboration skills, with experience working cross-functionally across teams and senior leadership Preferred: β€’ Experience with tag management systems (e.g. Google Tag Manager, Tealium, mParticle) Company: Inspire Brands is a multi-brand restaurant company & owner. It is a sub-organization of Roark Capital Group. Founded in 2018, the company is headquartered in Atlanta, Georgia, USA, with a team of 10001+ employees. The company is currently Late Stage. Inspire has a track record of offering H1B sponsorships.