Director of Marketing (E-commerce Focus) Location: On-site – Garfield, NJ Salary: Open About the Role: Director of Marketing with strong e-commerce and digital marketing experience. This high-impact role leads integrated marketing across digital, outbound sales, ABM, and channel marketing, supporting a commercial (non-public sector) customer base. Key Responsibilities: • Lead digital and performance marketing (PPC, SEO, email, social) to drive e-commerce growth • Align marketing with sales goals across outbound, inside sales, and account-based campaigns • Develop ABM strategies, including tailored campaigns and content • Support indirect sales via distributor/reseller marketing programs • Oversee product launches, content creation, and trade events • Champion AI tools for marketing automation and performance • Build and lead a high-performing marketing team Requirements: • 10+ years in B2B marketing leadership, including e-commerce and multi-channel GTM • Proven success in demand generation and ABM • Familiarity with marketing automation and CRM tools (HubSpot preferred) • Strong communication, leadership, and cross-functional collaboration skills Preferred: • Experience in safety, industrial, or regulatory products • Familiarity with channel marketing and co-branded campaigns • Exposure to AI-driven marketing tools