⭐ Featured
CPI Security
Senior Vice President of Marketing
This role is for a Senior Vice President of Marketing in Charlotte, NC, requiring 10+ years of marketing leadership, B2C experience, and expertise in eCommerce strategy, digital marketing, and brand development. It is a permanent position with a competitive salary.
🌎 Country
United States
🏝️ Location
On-site
📄 Contract
Full-time
🪜 Seniority
Executive
💰 Range
Unknown
💱 Currency
$ USD
💸 Pay
Unknown
🗓️ Discovered
August 8, 2025
📍 Location detailed
Charlotte, NC
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🧠 Skills
#Ecommerce Strategy #Content Strategy
Role description
CPI Security, in Charlotte, NC, is seeking an experienced Senior Vice President of Marketing. CPI Security is a market leading provider of residential and commercial security, home automation, access control, video monitoring and fire systems and services. CPI has been in business for over 30 years and serves over 225,000 customers across a large area of the Southeastern US. The company seeks an experienced leader who can expand and drive growth. This is a senior level executive role responsible for developing, implementing and overseeing the company’s marketing strategy to drive brand awareness, customer engagement, and business growth. The ideal candidate is a result driven individual who possesses a strong combination of creative vision, data-driven decision-making, and leadership skills to steer the in-house marketing team and company towards achieving both short-term and long-term objectives. This position will be located in our Charlotte, NC headquarters and reports directly to the CEO. Responsibilities include leading and mentoring the in-house agency, developing and executing comprehensive marketing strategies aligned with growth goals, developing customer acquisition and retention strategies, facilitating integrated brand messaging and customer experience, guiding content strategy and creative initiatives, using data and market insights to guide decisions and measure impact, developing and expanding eCommerce strategy, managing marketing financials, driving brand marketing across multiple channels, and leading public, media, and community relations. The ideal candidate is a big picture thinker, brand-focused, experimental, collaborative, and an innovator focused on technology trends. Requirements include 10+ years of marketing leadership experience with proven business growth through demand generation, B2C experience required, B2B a plus, significant experience in brand development, digital marketing, market research, customer retention, strong data-driven strategic skills, expertise in omnichannel marketing programs, and experience with Salesforce and eCommerce platforms. The role offers an opportunity to be a key member of the executive team, define the brand, grow market share, competitive salary and bonus, long term incentive program, benefits, and 401k.
CPI Security, in Charlotte, NC, is seeking an experienced Senior Vice President of Marketing. CPI Security is a market leading provider of residential and commercial security, home automation, access control, video monitoring and fire systems and services. CPI has been in business for over 30 years and serves over 225,000 customers across a large area of the Southeastern US. The company seeks an experienced leader who can expand and drive growth. This is a senior level executive role responsible for developing, implementing and overseeing the company’s marketing strategy to drive brand awareness, customer engagement, and business growth. The ideal candidate is a result driven individual who possesses a strong combination of creative vision, data-driven decision-making, and leadership skills to steer the in-house marketing team and company towards achieving both short-term and long-term objectives. This position will be located in our Charlotte, NC headquarters and reports directly to the CEO. Responsibilities include leading and mentoring the in-house agency, developing and executing comprehensive marketing strategies aligned with growth goals, developing customer acquisition and retention strategies, facilitating integrated brand messaging and customer experience, guiding content strategy and creative initiatives, using data and market insights to guide decisions and measure impact, developing and expanding eCommerce strategy, managing marketing financials, driving brand marketing across multiple channels, and leading public, media, and community relations. The ideal candidate is a big picture thinker, brand-focused, experimental, collaborative, and an innovator focused on technology trends. Requirements include 10+ years of marketing leadership experience with proven business growth through demand generation, B2C experience required, B2B a plus, significant experience in brand development, digital marketing, market research, customer retention, strong data-driven strategic skills, expertise in omnichannel marketing programs, and experience with Salesforce and eCommerce platforms. The role offers an opportunity to be a key member of the executive team, define the brand, grow market share, competitive salary and bonus, long term incentive program, benefits, and 401k.
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