Senior E-commerce Manager Location: In Office (Garland, TX) Salary: $90,000–$100,000/year + Benefits This Role Isn’t About Balance. It’s About Building. Let’s be upfront—this isn’t a 9-to-5 role for someone simply looking for stability or work-life balance. We’re growing fast and setting a new standard in the salon furnishing industry. That takes intense focus, consistent execution, and a team that’s committed to doing the work at a high level—every day. We need someone who thrives in a high-accountability, high-expectation environment. Someone who is self-driven, socially aware, and knows how to navigate different personalities, departments, and customer types with professionalism and empathy. If you’re ready to leave autopilot behind, step into a role with real ownership, and help build something extraordinary—read on. About AYC Group and Salon City AYC Group is home to Berkeley, Mayakoba, Dermalogic, and Keen Essentials, supplying salon furnishings and equipment nationwide. Through Salon City (www.saloncity.com), our direct-to-consumer platform, we empower stylists, barbers, tattoo artists, and spa owners to grow their businesses. Our industry is traditional, fragmented, and slow to evolve—and we want to change that. Our mission is to build a world-class distribution and e-commerce channel for beauty professionals across the country. We understand that to move the needle, we need great people who are aligned with our values and committed to the mission. That’s where you come in. What You’ll Own Strategic Leadership • Architect tailored strategies for both AYC’s B2B wholesale site and Salon City’s DTC platform. • Align all digital activities with our company’s aggressive growth and modernization goals. Execution at a High Level • Drive site performance through optimization, A/B testing, and conversion strategies. • Identify gaps and act quickly—we don't wait for problems to fix themselves. Relentless Market Awareness • Stay on top of e-commerce trends, competitor movements, pricing shifts, and technology changes. • Implement best practices before others catch on. Digital Marketing Mastery • Lead performance marketing, email flows, social campaigns, and retargeting strategies. • Balance tailored B2B/retail messaging while maintaining brand cohesion. Data-Driven Decision-Making • Build and monitor dashboards, spot trends, and apply insight-driven adjustments fast. • Track metrics across both platforms with clarity and purpose. Product, Inventory & Merchandising • Work closely with the Ops team to understand purchasing cycles, aged inventory, and sales velocity. • Adjust online merchandising to maximize movement and margin. Customer & Team Awareness • Understand your audience—whether it’s a stylist buying a chair or a distributor placing a bulk order. • Be socially aware—adapt to your team’s strengths, communication styles, and personalities to get the best out of them. Cross-Team Collaboration • Work closely with our internal Ops, Product, and Sales teams to stay aligned and move quickly. • Lead the charge with initiative, not waiting to be told what’s next. Who We're Looking For This isn’t a role for someone who needs to be reminded to follow up, or told to take initiative. You’ll thrive here if: • You’re hungry to grow something, not just manage something. • You know Shopify, Klaviyo, Meta Ads, HubSpot, SEMrush, Asana and GA4 like the back of your hand. • You’ve led both B2B and B2C digital growth strategies—and you know the difference. • You’ve got great instincts and the data to back them up. • You understand how to work with people—not just tell them what to do. • You believe in showing up fully, taking ownership, and delivering results. Our Core Values We don't just post these—we live them. Every decision, hire, and initiative at AYC runs through this lens: • Be respectful and win as a team • Stay proactive and take initiative • Pursue growth and improvement • Approach issues with a solution • Deliver results consistently • Always do the right thing These values are non-negotiable. If they don’t resonate with you, we’re not the right place. Qualifications Required: • Bachelor’s degree in E-commerce, Marketing, or related field. • 5+ years in e-commerce leadership roles. • Direct experience managing multiple digital sales channels or brands. • Beauty/salon industry experience strongly preferred. • Deep understanding of the B2B/B2C e-commerce landscape. • Strong technical fluency in digital tools and platforms. Preferred: • Experience in salon furnishings, beauty supply, or equipment. • Leadership experience managing e-commerce teams or agencies. • Understanding of inventory aging strategies and pricing adjustments. What We Offer • Competitive Salary: $90,000 – $100,000/year • Benefits: Health, dental, vision, PTO, 401(k), employee discounts • Environment: Fast-paced, no-fluff, supportive, and mission-oriented • Location: Full-time, onsite at our HQ in Garland, TX How to Apply Email your resume and a brief cover letter that includes: • A snapshot of your experience with both B2B and B2C e-commerce. • How you’ve driven measurable results (revenue, conversions, AOV, etc.). • Why our mission and values resonate with you. Send to: philip@aycllc.com Final Thought If you want to help transform a legacy industry, work with a team that wins together, and build a digital foundation that will last—this is your moment.