Job Description Sr Manager of Marketing, E-Commerce Location: Lawndale, CA (SW LA.) Salary: 140 - 150 + 50% bonus Company: A leading consumer goods company committed to innovation and customer satisfaction. Seeking aSr. Marketing manage of E-Commerce to lead our online retail operations, and to shape/execute our e-commerce strategy across all digital channels. Responsible for overseeing the entire e-commerce ecosystem, from strategy development to operational execution, ensuring that our online presence is not only competitive but also a leader in the industry. Key Responsibilities: • Develop and implement a comprehensive e-commerce strategy that aligns with our business goals and market trends. Identify and capitalize on new opportunities to expand our digital footprint in the B2C sector. • Oversee all aspects of e-commerce operations, including inventory management, order fulfillment, and customer service. Ensure seamless integration between online and offline channels. • Stay ahead of the curve in e-commerce technologies and trends. Lead the adoption of cutting-edge tools and platforms, including product experience management (PXM), digital asset management (DAM), and sophisticated digital shelf analytics, to enhance our online offerings. • Utilize advanced data analytics to inform strategy and measure performance. Drive continuous improvement through A/B testing, customer feedback, and market analysis. • Implement initiatives to increase online sales and profitability. Develop and execute marketing strategies tailored for e-commerce channels to boost customer acquisition and retention. • Build and lead a high-performing e-commerce team of 6-8 members. Foster a culture of collaboration, innovation, and excellence. Mentor and develop team members to achieve their full potential. • Communicate effectively with cross-functional teams and senior leadership. Provide regular updates on e-commerce performance and strategic initiatives. Influence decision-making with data-backed insights. Qualifications: • Bachelor’s degree in business, Marketing, Computer Science, or related field. MBA or equivalent preferred. • 6+ years in e-commerce, with at least 3 years in a leadership role. • Automotive industry experience • Proven track record of driving e-commerce growth and profitability in B2C environments. • Strong strategic thinking, analytical skills, and financial acumen. Excellent communication and leadership abilities. • Deep understanding of e-commerce technologies, including PXM, DAM, and digital analytics. • Demonstrated ability to identify, prioritize, and articulate high-impact initiatives, including SEO, PPC, email marketing, and social media campaigns. What We Offer: • Competitive salary and comprehensive benefits package in a forward-thinking company that values innovation and employee growth.