Job Location: Chicago Company Description Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them. About the Role: As Trade Marketing Manager – Cookies, Cones, and Crusts, you will lead the in-store execution of brand strategy, translating vision into action at the point of sale. You will develop and roll out a Go-to-Market plan that sets clear standards for distribution, shelving, merchandising, and pricing (DSMP), driving executional excellence across assigned brands and segments. You will own the in-store activity calendar, ensuring every initiative is strategically timed and financially impactful. With full accountability for DSMP and financial KPI attainment, your leadership will directly shape retail performance and brand presence. In this role, you will collaborate across key internal teams—including Category Management, Marketing, Sales Operations, Demand Planning, and Sales Account Teams—to bring ideas to life and influence decisions that grow the business. This position is hybrid, based at Ferrero’s Chicago, IL office, where you'll report to the Director of Trade Marketing – Cookies, Cones, and Crusts. Main Responsibilities: Go-to-Market Strategy & Execution • Lead the development of Go-to-Market plans, including DSMP standards (Distribution, Shelving, Merchandising, Pricing) • Create in-store activity strategies and session/channel calendars to align retail execution with brand strategy • Define and track in-store execution objectives and KPIs by class of trade • Manage display tool formats and commercialization of new retail solutions Portfolio & Trade Planning • Support seasonal and everyday portfolio planning and execution • Co-develop trade and consumer pack/price architecture to unlock channel and customer growth • Partner with Marketing to propose volume and revenue budgets for assigned brands • Build and implement a Trade Investment strategy aligned with brand and customer goals Analytics & Optimization • Monitor competitive activity and integrate insights into planning • Collaborate across functions to optimize Trade Spend Effectiveness through ROI analysis and post-promo assessments • Contribute to the S&OP process on distribution, promotion, and channel changes Cross-Functional Collaboration • Coordinate with Shopper Marketing on campaign plans and eCommerce investments • Partner with Sales, Category Management, Revenue Management, Finance, and Marketing for integrated planning and execution • Support development of Joint Business Plans and ensure cohesive communication across Brand, Trade, and Customer teams Sales Enablement Tools • Create sales support tools, including display catalogs for everyday and seasonal activation • Co-lead the development and execution of in-store activations and POS materials Who we are looking for: • 5-7 years relevant experience required, CPG Foods experience is preferred with Customer Management and/or Marketing experience • Bachelor’s degree in a business/marketing discipline required; MBA preferred • Multi-channel CPG experience including: C-store, Mass, Grocery, Dollar, e-Comm, and Club • Strong communication skills with an ability to outline and reinforce the Trade Mktg. & DSMP strategy • Strong decision making and interpersonal skills with an ability to influence at the most Senior levels • Commercially astute with strong business sense and excellent problem solving / analytical skills • Proficient in Microsoft Office, including the knowledge of Word, Excel, Power Point and Access • Global mindset and a desire to build a successful career with a growing global company Compensation Data The base salary range for this position is $110,000 - $158,000 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time. In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits. Learn more about our benefits at https://www.ferrerocareers.com/us/en/our-benefits How to be successful in the role and at Ferrero: Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. Diversity Statement Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding. Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.